If you’re keeping up with things in the social media world, you’ve probably noticed that YouTube has become one of the most popular platforms! As business owners, we’re always looking for new and exciting ways to reach our audience and YouTube has made this possible in a whole new way! While each social media platform gives us great opportunities to share our story, YouTube is the best place for uploading and sharing your videos. As we all know, people are visual creatures, so you can imagine the kind of wonderful doors this could open for you!
One of the best ways to get your audience engaged and talking is to simply share what you’re all about in a creative way! No really. It’s that easy! Write out a script or speak from the heart about your products and/or services and you’re sure to see a rise in traffic to your website and other social media profiles. People appreciate when you take the time to film something worth while and edit it properly. It may seem too simple to be true, but having a video that almost serves as your “mission statement” can really do wonders! Just remember to speak about why you believe in what you do to really make your point hit home!
Another great way to connect with your customer base is to add a little creativity into your videos! I once saw a business upload a news-like video to their channel that highlighted all of their new products that they had available. I thought this was brilliant! Instead of droning on about a list of new things, they made it fun to watch and even poked fun at themselves and the news stations that we all watch each morning. Something as simple as this can really resonate with the people watching. Make yourself known for creating fun and inviting content and your YouTube fans will do the rest!
Also, make sure to ask your viewers to “subscribe” if they’d like to hear more. You’d be surprised at what a difference this can make. When people subscribe to your channel, they will receive notifications on their smart phones and through their email. Now that everything is digital, they can easily share this information with their friends and family on their own social media sites. If you’ve created something fun and/or full of good content, your viewers will take notice and immediately share this with their own followers. It only takes one person sharing a video to gain hundreds of new followers.
To piggy back off of that last statement, you must remember that sharing is caring! If you want people to take notice, you have to make sure your video is everywhere they look! We’re so proud that Sociamonials allows people to do just this! We created our platform so that people can easily record and share videos to YouTube, Facebook, Twitter and LinkedIn to save time. You can also track how much traffic, leads and revenue your videos are generating. With seamless integration like this, you’re bound to create a lively YouTube audience!
Do you have a YouTube channel? If so, leave it in the comments below and we’ll make sure to connect with you!